About Us
Our mission is to help clients reach their full potential and build lasting partnerships that are mutually beneficial.
Family Owned
ALTERRAIN is a family business owned by David and Michelle Dam. They both have a deep connection to the farming community and have a profound interest in seeing agriculture companies succeed.
David, a highly respected sales, marketing and consulting expert, in the field of agriculture, leads the company with the kind of enthusiasm and fervor that helped shape his remarkable career. David is passionate about agriculture and often says, “Ag is simply in my DNA.”
With over 30 years of experience in the field, David can precisely identify the developmental needs of your business — from out in the field, to sales management, to corporate leadership. He has a proven track record for providing effective coaching and predictable results to a broad range of AG companies.
Our Services: Consulting & Coaching Services
Online Services
• Educational Videos
• Live Coaching Sessions
• Interactive Coursework
Onsite Services
• In-Person Coaching
• Speaking Engagements
• Seminars & Workshops
“David Dam is simply the best sales and development trainer there is in the agricultural industry. David has impacted hundreds with his technique in developing people. His training is actionable. He will challenge you and your organization to think and more importantly do actions to better understand your customer and their needs.”
ALTERRAIN wants to help businesses sell more.
We bring the highest level of knowledge and skill to our areas of expertise. We have a real-world understanding of the sales process and we are a trusted partner to some of the biggest names in Ag.
